First Response Releases A Bluetooth Pregnancy Test

Aimed at calming your nerves, the new pregnancy test from First Response is Bluetooth enabled

In what (for me) is a very memorable scene of The Big Bang Theory, the guys are trying to figure out how to make Penny’s hair barrettes more appealing to a male audience. The solution?

“We’ll put Bluetooth in it. Men love anything with Bluetooth in it.”

So maybe now guys will be more interested in this high-tech pregnancy test from First Response.

But that isn’t the goal of the new Pregnancy Pro Digital Test & App Access (which launched January 6th 2016 at CES in Las Vegas). No, the goal of the new pregnancy test from Chruch & Dwight is to help calm the nerves of the woman and to give her a more personalized experience from start to finish.

When a woman is taking a pregnancy test, she is most likely nervous—whether that is because she wants to be pregnant or because she doesn’t want to be pregnant, the feeling is the same. So the idea of a product that can take away some of that stress sounds pretty interesting.

How does it work? The test itself communicates via Bluetooth with your smartphone and lets you know if the test is working and will give you instructions on how to proceed. The test will still take three minutes to process, but it will let you know when it has detected the sample on the stick.

From there, the app will count down the three minutes while delivering content, depending on the choices you’ve made. Do you want to be educated, entertained or calmed? Entertainment may lead you to a funny video while calming will provide you with meditation music and education will provide you will information on fertility.

Once the three minutes are up, the app will then tell you (once you’ve entered a personalized code) whether or not you are pregnant. Again, based on your personalized choices, the app will generate a message for you. Were you trying to get pregnant? The app will wish you congratulations if you are expecting. Not trying to get pregnant? The app will give you a less cheery message to let you know.

After a positive test result, the app can give you an estimated due date, suggest questions for your doctor, give you updates on your baby’s progress and send you reminders about your prenatal appointments.

After a negative test result, the app will offer you tips on how to conceive and will allow you to track your cycle as well.

You can expect to see these tests on the shelves in the spring.

Would you use a Bluetooth pregnancy test?

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